12+ Years of Passionate Involvement in LQ’s Civic Affairs 

Recipient of “La Quinta Pillar of the Community Award” 2013 

First Elected in 2014 to the La Quinta City Council  

Represents LQ on Several Regional Boards & Committees  

A Regional Reputation as an Authentic & Thoughtful Leader  

25 years of Executive & Entrepreneurial Business Experience 

16 years of Experience as a Professor / Business Educator 

Faculty Member at CSUSB Palm Desert in Business & Mgmt. 

Master of Business Administration - Pepperdine University 

Ph.D. in Organizational Leadership - The Chicago School 

Public Service

Robert Radi has been passionately involved in civic affairs in La Quinta for well over a decade. Councilmember Radi was first elected in 2014. He brings his love for the community, a young family perspective and an authentic care for all citizens of La Quinta. He has been an effective advocate, and has built a reputation as a thoughtful and authentic leader in city and regional issues. He has been effectively representing the City of La Quinta as a Councilmember, Mayor Pro Tem, Chairman of the Housing Authority, Chairman of CVAG Transportation Committee, Commissioner at Riverside County Transportation Commission, Board Member at SunLine Transportation Agency where he also serves on the Finance and Auditing Committee and Chairman of the Taxi Committee, as Board Member at Coachella Valley Economic Partnership, La Quinta Economic Development Subcommittee and in several other capacities. In these roles, Robert has a proven track record as an inclusive consensus builder, providing proactive leadership in turning challenges into opportunities and in building "can do" coalitions.   Additionally, in 2016 he obtained approval from council to form the Public Safety Digital Monitoring Ad Hoc Task-force to explore technology applications in public safety. In 2015 he served on the Code Tune-Up Ad Hoc Committee streamlining the La Quinta Municipal Code. 

Community Service

Born and raised in Italy, Robert Radi has been educated in Europe and in the United States. His relationship with the United States started early in life, as Robert's father served as CEO of Rheem-Radi a brand with interests in Europe and the USA, and R&D offices in Chicago. As part of his compulsory service in the Italian Army, Robert served in Commando Logistic under a joint NATO command during the 1991 Gulf War. He permanently relocated in the USA in September 1991 after been honorably discharged. 

Prior to his election to the La Quinta City Council, Robert Radi served on the Steering Committee of the La Quinta Cove Neighborhood Association (2007-2014) where he was proactive in meeting and collaborating with city staff in solving a variety of community issues. When dedicated Eagle Scout Andrew Davis proposed the 9-11 Memorial to the City Council in early 2011, Robert Radi arranged and paid for the shipping of the World Trade Center's steel artifact from the from New York, and also donated his time and talent in designing and developing the Memorial. Dedicated in 2013, the La Quinta 9.11 Memorial is visited by many at the La Quinta Civic Center. As part of the 9.11 Memorial's legacy he collaborated with the La Quinta High School Blackhawk Brigade in fundraising efforts for the Wind Symphony resulting   in the Wind Symphony performances at Carnegie Hall (New York) in 2015 and at the Chicago’s Symphony Center Orchestra Hall (Chicago) in 2016. 

Prior to his election to the La Quinta City Council, Robert Radi was recognized with the 2013 Pillar of the Community Award by the City of La Quinta. 

Robert, his wife Charlotte and their 9 year old son Max enjoy serving at St. Francis of Assisi's Catholic Church as usher, catechist, and altar boy respectively - although Charlotte is regularly summoned to help as an usher as well. A firm believer that our trails are an economic engine for our community as they drive visitors to our businesses and restaurants, Robert, Charlotte and Max regularly participates in clean ups of La Quinta trails, and in the eradication of the destructive Sahara Mustard and Fountain Grass. When budget cuts were implemented in 2012, Charlotte and Robert donated the necessary funds to the City of La Quinta to maintain two community parks.

Passionate about creating education opportunities for others, Robert served as a Member of the Board at the World Affairs Council of the Desert (WACD). The organization's mission is to educate adults and students in the Coachella Valley in international affairs. Academic WorldQuest is an active youth program sponsored by WACD, consistently engaging the participation of teams from every single private and public High School in the Coachella Valley.

Robert served as a mentor in the MAS (Mentors Advising Students) program of the Pathways to Success at CVEP. Robert also served a two-year term as an Executive Board Member of Scholarship America + California, the nation's largest private sector scholarship and educational support organization. During Robert's term on the Board, the organization awarded $ 985,000 in scholarships to students at UC Riverside, Cal State San Bernardino and College of the Desert.

Additionally, Robert and Charlotte have collaborated with the La Quinta Arts Foundation and the La Quinta Museum. They both served on the Board of the La Quinta Historical Society. Charlotte and Robert volunteered with the Swim to Win Foundation; collecting, encoding and analyzing statistical data for the annual event Just Add Swim, a program geared to teach safety to thousands (by Olympians) of kids in the Coachella Valley.


Dr. Radi holds a Masters of Business Administration degree from Pepperdine University (4.0 GPA), where he graduated with Beta Gamma Sigma honors. He holds a Ph.D. in Organizational Leadership from The Chicago School (4.0 GPA). He was trained in Executive Leadership at Cornell University and holds a Bachelor of Science (Suma Cum Laude - 3.9 GPA) from the University of the State of New York Regents: Excelsior College.

Teaching Experience

As a business educator, Dr. Radi serves as affiliate professor and research faculty member at The Chicago School, where he teaches in the PhD and MA programs in Organizational Leadership and the PhD program in Business Psychology. In this capacity, Dr. Radi also serves as chair of Dissertation Committees. At California State University San Bernardino - Palm Desert Campus, Dr. Radi teaches core business and management courses, such as Business, Society, Ethics and Public Policy; Organization and Management Theories; Organizational Behavior; and Business & Administrative Communication. 

As a member of the Faculty at Pepperdine University - Graziadio School of Business & Management, Dr. Radi teaches in the Presidents & Key Executives MBA, where he coaches seasoned executives through the intense 15-month MBA program with emphasis on Strategy. Dr. Radi is also member of the MBA Faculty at Benedictine University, teaching courses in International Economics & Finance; International Business; International Marketing; Global Entrepreneurship.


Driven by the opportunity to work with military and veteran students, many on active duty and deployed, Dr. Radi serves an associate adj. professor at the University of Maryland (UMUC) teaching courses in business, finance, management, organizational leadership and ethics in the Business Management and in the Healthcare Management undergraduate programs. 

Professional Experience

 Robert Radi is currently the President of Integral Advantage, Inc. a strategy and management advisory group founded in 2015 and operating primarily in private equity. From 1993 to 2012, Dr. Radi founded and operated a consumer product strategy consulting firm serving national and global brands. Dr. Radi has been a consultant to corporations such as Johnson & Johnson, Guthy-Renker, Procter & Gamble, Snapware, Berkshire Hathaway, MOBI Technology, Toyota, Ford, Revlon, Colgate, Neutrogena, Wolfgang Puck Appliances, Warner Music, Daimler Chrysler and many others. Instrumental in the development of consumer product platforms generating over $100 million in annual revenues, he received over 20 international awards for innovation excellence, and he has been party to 28 monetized design and utility patents. From 2012 to 2015 he served as president of China US Strategic Ventures, an organization functioning as a platform alliance focused on the alignment of policies, capital and management.